Two competing drug store chains have switched sides on Liberty Counsel's "Naughty and Nice List." For the first time since 2007 CVS Pharmacy has embraced Christmas with a "Christmas Central" portion of its website that is dedicated to Christmas gifts, shipping and savings. On the other hand, Walgreens has moved from the "Nice" side to the "Naughty" side because it refuses to recognize Christmas. Walgreens names other traditional days such as Thanksgiving and Black Friday, but then suddenly uses only "Holiday" to describe the biggest reason for shopping all year.
As part of the annual "Friend or Foe Christmas Campaign," Liberty Counsel publishes a "Naughty and Nice" list, which catalogs more than 50 national retailers which either censor ("naughty") or recognize ("nice") Christmas. Consumers use the list as a shopping guide for where they want to invest their hard-earned money.
Liberty Counsel wants to give the gift of Christmas back to those retailers who support it. Christmas isn't a dirty word. No other federal holiday is blacklisted to the extent that Christmas is by some retailers. The 'Naughty & Nice' List allows you to patronize retailers that acknowledge Christmas.